UltimateFightNight.tv collects client information to enhance your shopping experience.

GENERAL BROWSING: UltimateFightNight.tv gathers navigational information about where visitors go on our Web site and information about the technical efficiencies of our web site and services (i.e. time to connect to our web site, time to download pages). This information allows us to see which areas of UltimateFightNight.tv are most visited and helps us better understand our customers' experience at UltimateFightNight.tv . This helps us improve the quality of visitors' online shopping experiences by recognizing and delivering more of the features, services and products our visitors prefer. In the process of gathering navigational information, non-personally identifiable information (i.e. domain type, browser version, service provider and IP address) may be collected which will provide information regarding a visitor's use of our Web site (such as the time of a visitor's last visit to a page on our site).

COLLECTION, USE AND DISCLOSURE OF PERSONAL INFORMATION: We collect information from you that you provide to us at this site when you establish or update an account, enter a contest, participate in a survey, shop online, request a catalogue, purchase and send an e-gift certificate, create or send a wish list or gift reminder. Categories of information collected include name, address, e-mail address, recipient's e-mail address, telephone number, credit card information and messages or reminders you create. This information is used to enable UltimateFightNight.tv to deliver products that you have ordered, to fulfill requests that you have created, to contact you or the recipient(s) in the event of order or delivery difficulties, for verification, to respond to your inquiries and to deliver services and information about our products or web site to you. We use third parties to help us provide services, such as fulfilling orders, processing payments, monitoring site activity, conducting surveys, maintaining our database, providing virtual models, administering and locating e-mails, and administering drawings or contests. If you make a purchase through UltimateFightNight.tv , the information you provide (for example, name, address, credit card) will be added to a database. The information in this database is used to provide names and addresses to other companies. If you do not want your name and address that is included in this database shared with third parties (other than our service provider). If you are visiting UltimateFightNight.tv from a location outside of the U.S., your orders placed through UltimateFightNight.tv will be accepted and fully processed in and shipped from the U.S. and all information you provide will be maintained in our Web servers and/or internal systems located within the U.S., and protected as noted in this privacy policy. You should be aware that we may disclose specific information about you if necessary to do so by law or based on our good faith belief that it is necessary to conform or comply with the law or is necessary to protect the users of our Web site, the site, or the public. , so that our sister companies may send you information about their product. We may occasionally provide you with the opportunity on our site to opt-in to receive e-mail messages from unrelated third parties and if you do opt-in we will share your e-mail address with the specific third party with whom you have opted-in to receive e-mail message. We may participate with certain reputable companies who offer you the ability to establish a membership that would enable you to participate in digital wallets, payment services or rewards programs. In this regard, if you elect to establish membership in a program sponsored by one of these companies, we would disclose only the information to them required to make their programs work and support your membership with them (typically, name of the user and amount of purchases made on UltimateFightNight.tv ). UltimateFightNight.tv is not responsible for the privacy practices of the companies sponsoring these membership programs and we suggest you review the privacy policy of each company with whom you may be considering a membership..

USE OF COOKIES: UltimateFightNight.tv uses a browser feature known as a cookie, which is placed on your computer. Cookies also allow UltimateFightNight.tv to make our site more responsive to your needs, by delivering a better and more personalized experience to you. The cookies are stored on your computer's hard drive and are used by UltimateFightNight.tv to help track your clicks and pass information as you go through the pages within UFN UltimateFightNight Web site and provide a more personalized experience. In addition, UltimateFightNight.tv uses cookies to help keep track of how many items you put into your shopping bag and to tell us whether you have previously visited UltimateFightNight.tv . We also use cookies and/or a technology known as clear gifs which are typically stored in e-mails to help us confirm your receipt of, and response to, our e-mails and to provide you a more personalized experience. If you register or purchase product through UltimateFightNight.tv , navigational information from previous browsing visits may be associated with the personal information you provide. . No personal information will be collected through these cookies. In addition, we carefully select third party advertising companies and allow them to collect non-personally identifiable information by placing cookies when you choose to visit and when you visit UltimateFightNight.tv . These selected companies may use information (not including your name, address, credit card information, e-mail address, or telephone number) about your choice to visit and your visits to our site and. other Web sites to provide advertisements about UFN UltimateFightNight products and services on this and other web sites. These selected companies also provide this information to us which we use to gauge the effectiveness of the advertisements they place about our products and services and for marketing purposes.

UPDATING PERSONAL INFORMATION: We prefer to keep your personal information accurate and up-to-date. To do this, we provide you with the opportunity to update or modify your personal information including billing and shipping information by logging into Your Account.

LINKS: For your convenience, our Web site may contain links to other sites. UFN UltimateFightNight is not responsible for the privacy practices or the content of such Web sites.

UFN UltimateFightNight E-MAIL: UFN UltimateFightNight E-Mail allows you to receive exclusive information about special offers, media events, new products and much more. If you're not already registered, simply complete our sign up form to receive these special messages. If at any time you would like to stop future delivery of UFN UltimateFightNight E-Mail, please follow the removal instructions located at the bottom of each message or complete the removal from e-mail form. Asking to be removed from UFN UltimateFightNight E-Mail will not prevent you from receiving e-mail communications relating to any online order you place at UltimateFightNight.tv , requests to participate in surveys about our products or other operational e-mail communications.

APPLICABILITY OF PRIVACY STATEMENT: This privacy policy statement applies only to the information collected online at UltimateFightNight.tv .

QUESTIONS/CHANGES IN POLICY:If you have questions or concerns with respect to our Privacy Policy, please feel free to contact us. Should there be a material change in the categories of information collected at UltimateFightNight.tv or a material change in how we use information collected at UltimateFightNight.tv (whether a deletion or addition), for a thirty day period after the change we will note deletions with a strike-out and additions in italic type. Further, for this same period we will note at the end of the revised sentence or sentences and update the effective date at the bottom of the Privacy Policy. If you are concerned about how your personal information is used, please visit our site often for this and other important announcements about UltimateFightNight.tv .

SECURITY STATEMENT UltimateFightNight.tv takes the following types of security measures: use of technologies and policies such as limited access data-centers, firewall technology, secure socket layer certificate authentication and limitations of administrative access to our systems. In addition, it is our policy not to send your credit card number via e-mail. In fact, this is a practice we recommend you adopt in all of your Internet activities. We designed UltimateFightNight.tv to accept orders only from Web browsers that permit communication through Secure Socket Layer (SSL) technology; for example, 3.0 versions or higher of Netscape Navigator and versions 3.02 or higher of Internet Explorer. This means you should not be able to inadvertently place an order through an unsecured connection. While we implement the above security measures on this site, you should be aware that 100% security is not always possible.

This privacy statement effective November 1, 2006.